Omoda and Jaecoo see 123% YoY sales growth, strengthen European presence
Omoda and Jaecoo, owned by China's Chery group, reported a 123% year-on-year increase in global sales in September 2026, totaling 73,421 vehicles.
In Brief
- •Omoda and Jaecoo, owned by China's Chery group, reported a 123% year-on-year increase in global sales in September 2026, totaling 73,421 vehicles.
- •The brands saw significant growth in the UK, with combined registrations rising 106% to 22,296 vehicles, achieving a 6.37% market share.
- •Jaecoo 7 became the UK's best-selling new-car model with 10,813 registrations in September, totaling 39,473 units in the first nine months.
- •Electrified vehicles accounted for 73.5% of total monthly sales, with a 184% year-on-year increase in September.
- •The brands plan to establish a research and development centre in the UK to focus on vehicle engineering and advanced driver-assistance systems.
Why It Matters
The significant sales growth and market share in key European markets highlight the growing importance of Omoda and Jaecoo in the automotive industry. Their focus on electrified vehicles and strategic investments in research and development could position them as strong competitors in the increasingly competitive European automotive market. This expansion also underscores the broader trend of global automotive brands investing in European markets to capitalize on rising demand for new-energy vehicles.
Key Details
- Global Sales (September 2026)
- 73,421 vehicles
- Year-on-Year Sales Growth
- 123%
- UK Registrations (September 2026)
- 22,296 vehicles
- UK Market Share (September 2026)
- 6.37%
- Jaecoo 7 Registrations (September 2026)
- 10,813 vehicles
- Electrified Vehicle Sales (September 2026)
- 53,957 vehicles
- Electrified Vehicle Market Share (September 2026)
- 73.5%
Context & Background
Omoda and Jaecoo are automotive brands owned by China's Chery group, which has been expanding its global footprint in recent years. The brands have been focusing on electrified vehicles as part of their expansion strategy, capitalizing on the growing demand for new-energy vehicles in key markets.
Original Reporting & Sources
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